Five ways how Wolf Culture shapes business strategy?

Ren Zhengfei introduced the concept of “Wolf Culture” into Huawei. In turn this culture shaped Huawei business strategy bringing in its wake a massive success across the globe. Here are five ways wolf culture can impact and influence business strategy:

1. Stamina & strength: Wolves are strong warriors in the animal kingdom. They have strong & powerful legs that enable them to roam the wild for almost 10 hours from dawn to dusk. On the foot wolves walk at 5 miles per hour, while hunting they can run up to 25 miles per hour. This is unique in that they can stroll as well as run. Huawei employees are made of sterner stuff and their stamina & staying power on the job is phenomenal as they can accelerate or decorate at ease.

2. Daring & ferocity: Zoologists have coined a phrase for the combination of daring & ferocity among the wolves: “Conversation of Death” is a concept where the wolves communicate with the pack members and take on large prey in a concerted action. In doing so they bring synergy to out-smart the prey and at the same time attack in such ferocity there is zero chance for the prey to withstand. They also defend the pack even at the risk of their own lives. Huawei made its employees to be daring in the pursuit of large business mainly at corporate level with fearlessness, courage, loyalty in team spirit.

3. Determination & hard work: Wolves are known for their determination in getting ahead. They are quick learners, do a quick judgement whether hunt is worthwhile. Once the leader of pack signals green, then quickly surround the prey and finish the task without losing a single moment. Huawei fashioned its business strategy with a shared value anchored on three corners: value, belief and attitude. Hence Huawei employees always act fast and go forward.

4. Aggressiveness: Wolves are not known to rest for a long time. Their ululation alerts members of the pack on imminent dangers or opportunities. They do plenty of roaming; extremely intelligent and connect with instinct & intuition. Wolves have another excellent quality: sharing & caring. Every member of the pack is taken care of in sharing the spoil. Bringing this trait into Huawei, Ren Zhengfei brought the concept of aggressive marketing that takes care of the employees in terms of their dues. Consequently the staff easily connects with the opportunities present in the market and pounce on them seamlessly.

5. Norms & loyalty: Wolves have their own standards in terms of hunting ethics that includes loyalty to the pack leader and welfare of the pack as a whole. Weaklings are identified and always kept as reserve warriors to avoid fatality. This internal assessment is matched with what wolves see as the external gain in terms of identified preys.

This is the major chunk of Huawei business policy. The company has internal standards. Never the less these standards must not be allowed to block gainful marketing. At the same time guidelines are given to the staff to conform to the rules & regulations of the market in which they are carrying out business operation.

 

Cheers!

 

Muthu Ashraff Rajulu

Business Strategist

Mobile: + 94 777 265677

E-mail:   cosmicgems@gmail.com

Blog:   Business Strategist