Never let anyone know what you are thinking

 Sounds commonplace stuff! Yet this is not what an ordinary man said. It was Michael Corleone the Don of the family declared while discussing plans to take on the enemies known as the Five Families who are tough competitors in the Mafia world.

In crafting business strategy what the company must hide forever is the real intention of the company in facing business competition. Michael Corleone explains this a bit more: “Conceal your intention by never revealing the true purpose of your action”.  Here lies the triangular form of facing off with your opponents: deception, concealment and objective.

A key template is deception that is built in such manner everything appears normal from outside, yet things are getting crystalized for a frontal attack on the opponent in business competition. Google does this in its own inimical style. Recently there is lot of talk and attempt by bringing Pixel by Google to the forefront. As an electronic Telco device Pixel phone has many features that iPhone or Samsung also have. Where it differs is that it can function using both Chrome based laptop and mobiles with androids. A feature that is still not integrated in many of the products currently in the market.

The real purpose of the promotion of Pixel has not been known to the wider public. Concealment of the real purpose is camouflaged in such way none can penetrate to the inner workings of the Pixel affair. The calculation of google is changing from an instrument of mobile nature to an instrument of dual purpose with the ability to combine both laptop and android in one go.  

The point is, integrating mobile phone fully with a desk top software that too configured on the Google Chrome means that real purpose is not the phone but to market Google Chrome as the staple for internet uses. Plainly put, Google wants to be the top running horse for search engine in desk top, lap top and android mobile too. This business strategy can succeed only when the triangular lines of deception, concealment and objective are dotted.

And Google is too smart that it never lets anyone know what it is thinking. What about you folks!

 

Cheers!

 

Muthu Ashraff Rajulu

Business Strategist

Mobile: + 94 777 265677

E-mail:   cosmicgems@gmail.com

Blog:   Business Strategist